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How to Deal with the Facebook Audience Overlap

From the Desk of David J. Galindo


As a local service business investing time and money into the Facebook advertising platform, you are dealing with a restricted radius right?

The last thing you want to do is cram audiences into the same audiences into the auction and compete against yourself...

In this video, I show you how the Facebook algorithm deals with audience overlap and how you can prevent your campaigns from having deliverability issues.

Check it out and let me know if this helps in the comments below. 

Here's What We Discuss...

I wanted to give you a better understanding of how the Facebook algorithm deals with audience overlap.

This is especially important for local businesses that are investing in the Facebook platform because you’re dealing with a restricted radius and the audience overlap can hinder the performance of your ads.

So we will be covering...

1. What Facebook audience actually is.

2. The different types of audiences that can overlap.

3. Deliverability issues audience overlap can cause.

4. A real live client asset library that demonstrates how to look at audience overlap.

Thanks for watching and enjoy!
Dave Galindo

  • January 12, 2019

Dave Galindo

David Galindo is a strategic marketing advisor to local business owners. In 2014 David branched out on his own business venture. After a few years of being known as the local SEO guy and just starting to get his feet wet at being self-employed, he founded VisionsROI in 2016. He has a "vision" to help get local businesses "predictable" profit with their marketing efforts by combining a direct response marketing strategy and behavioral automation. David runs a small tech team that loves what they do and focus on delivering massive results for clients.